This project focuses on creating three distinct self-care packs for men, tailored to complement different parts of the day: morning, day, and night.
The packs are designed to encourage mindfulness and routine-building, using a cohesive brand identity called "Forge." Vibrant orange hues, strong typography, and symbolic imagery reflect the theme of self-improvement and empowerment.
Each pack includes a folded sheet outlining a self-care routine and brand information. The final outcomes aim to break the mold of traditional men's self-care products by incorporating bold design elements while maintaining accessibility and emotional resonance.